Category Archive for "Uncategorized"

When it’s Time to Ask a Content Marketing Agency for Help

When it’s Time to Ask a Content Marketing Agency for Help

Because you don’t have to do it all yourself The next time someone asks you why your blog hasn’t been updated since May 2013, you might punch something. Or someone. There’s barely enough time for showering let alone keeping a

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9 Tips for Wannabe Writerse

9 Tips for Wannabe Writers

Because it’s not always easy to start writing So you like to think you’re a bit of a writer. You dream of writing to make a living; to work when, where, how you want; to be the next JK Rowling;

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Christmas Brand Loyalty

Where Brand Loyalty & Christmas Marketing Meet

Because now’s the perfect time to build brand loyalty As Christmas peeks its magical head over the horizon, the whole of New Zealand breathes a deep sigh of relief. Work is winding down for another year, which means priorities are

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Why a copywriter is good for business

Six Ways a Good Copywriter Will Help Your Business

Because copywriting isn’t just about words The number of times I’ve been asked to help someone with law-related bits and pieces is incredible. Uh guys, I’m a copywriter, not a copyright-er. Yep, there’s a difference. A copywriter writes persuasive copy (advertising

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writing pad and pen

3 Easy Ways to Beat Writer’s Block

Because even though you’re a genius, sometimes your best ideas get stuck in your brain stem. One of the most demoralising things in the world for people who introduce themselves to strangers as, “I’m a writer,” is not physically being

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What is a Content Strategy?

Content what? ‘Content strategy’ is a daunting term. You’ve already figured out that content makes the digital world go round, but adding on ‘strategy’ conjures up images of boardrooms and planning and numbers and lots of chefs. Fear not: we’re

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